Service Excellence in Tourism and Hospitality

Insights from Asia
€ 131.99
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Kurzbeschreibung des Verlags:

Service operations management in the tourism and hospitality industry requires a high level of coordination, communication and facilitation to satisfy visitors. In all of these activities, service excellence means a lot to visitors in terms of their experience, and to the business it means repeat customers and word-of-mouth marketing. Based on fresh empirical evidence from the field, this book captures the different approaches and challenges to service excellence in the Asian tourism and hospitality industry. Focusing on hotels, attractions, transport providers and other segments in tourism and hospitality, this book presents new case studies underlining and detailing global and local travel industry practices. The book is meant as a reference and supplementary reading for students, researchers and industry practitioners.

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ReiheTourism, Hospitality & Event Management
ISBN 9783030576967
Sprache Englisch
Ausgabe 1st ed. 2021
Erscheinungsdatum 21.01.2022
Umfang 220 Seiten
Genre Wirtschaft/Einzelne Wirtschaftszweige, Branchen
Format Taschenbuch
Verlag Springer International Publishing
Herausgegeben von K. Thirumaran, Dirk Klimkeit, Chun Meng Tang
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