Stage Directions Guide to Getting and Keeping Your Audience

von Stephen Peithman, Neil Offen

160 Seiten, Taschenbuch

Kurzbeschreibung des Verlags

Today, theatre competes with many forms of entertainment for people's leisure time. So how does a theatre attract and maintain the audience it needs? This book tells you how, providing essential information on advertising to motivate ticket-buyers, creating attention-getting mailings, using newsletters, numerous successful marketing and promotion tips, why audiences don't come, and much more.

• ISBN: 9780325001135
• Sprache: Englisch
• Erscheinungsdatum: 05.05.1999
• Größe: 227 x 154 mm
• Verlag: Heinemann Educational Books