Export of Meaning

von Elihu Katz, Tamar Liebes

204 Seiten, Taschenbuch

Kurzbeschreibung des Verlags

In the new paperback edition of this classic text, Liebes and Katz examine how television viewers around the world respond differently to popular television programmes, particularly Dallas. Analszing conversations among viewers in Israel, Japan and the U. S., they show that viewers possess a good deal more critical ability than they are commonly given credit for.