Volkswagen Beetle

von Richard Copping

64 Seiten, Taschenbuch

Kurzbeschreibung des Verlags

Few cars have achieved the iconic status of Volkswagen's classic and much-loved Beetle - yet its origins are intertwined with the dark days of Nazism. This book looks at those origins, at the marque's initial post-war rescue by the British and the effect of early VW Director General Heinz Nordhoff's forward-looking desire to perfect one model rather than spread the company's talent over a range of designs, at the impact of radical-minded advertising campaigns and at the Beetle's never-to-be-beaten production record for a single model of nearly 22 million cars. Bringing the reader right up to the present day, marque expert Richard A. Copping recounts the Beetle's story in a lively and authoritative manner guaranteed to delight devotee and casual browser alike.

• Reihe: Shire Library
• Themen: Geschichte und Archäologie Geschichte Besondere Ereignisse und Themen Sozial- und Kulturgeschichte
• ISBN: 9780747814474
• Sprache: Englisch
• Erscheinungsdatum: 10.09.2014
• Größe: 211 x 152 mm
• Verlag: Bloomsbury Publishing PLC