How to be Profitable and Moral

A Rational Egoist Approach to Business

von Jaana Woiceshyn

152 Seiten, Hardcover

Kurzbeschreibung des Verlags

A basic dilemma confronting today's manager is how to be both profitable and moral. Making profits through immoral means-such as deceiving investors or customers-is unsustainable. Likewise, remaining moral while losing money will cause a business to fail. According to conventional morality, either a business manager maximizes profits and necessarily compromises on ethics, or necessarily sacrifices profits in order to be moral. Woiceshyn explains why this is a false dichotomy and offers rational egoism as an alternative moral code to businesspeople who want to maximize profits ethically. Through logical argument and various examples, this book shows how to apply principles such as rationality, productiveness, honesty, justice, and pride for long-term self-interest.

• Reihe: Hamilton Books
• ISBN: 9780761856993
• Sprache: Englisch
• Erscheinungsdatum: 23.12.2011
• Größe: 239 x 162 mm
• Verlag: Globe Pequot Publishing Group Inc