Newspapers

A Complete Guide to the Industry

von Mike Farrell, Mary Carmen Cupito

229 Seiten, Taschenbuch

Kurzbeschreibung des Verlags

In a time of uncertainty and change in the newspaper industry, this book provides a concise and thorough overview of the field, looking back at newspapers’ history, and forward to their future – and insisting there will be one. The authors, former journalists who now teach the subject, review the practices of the profession – from defining news to examining who owns newspapers, from newspaper readership to the new media environment. Written in an accessible style, this comprehensive text is well suited for a range of courses on newspapers.

• Reihe: Media Industries
• Themen: Wirtschaftswissenschaft, Finanzen, Betriebswirtschaft und Management Industrien und Branchenstudien Medien-, Unterhaltungs-, Informations- und Kommunikationsindustrie Verlagswesen und Buchhandel, Presse und Journalismus
• ISBN: 9780820481531
• Sprache: Englisch
• Erscheinungsdatum: 01.03.2010
• Größe: 21 x 14.8 cm
• Verlag: Peter Lang Publishing Inc. New York