Location and Personalisation: Delivering Online and Mobility Services

240 Seiten, Hardcover

Kurzbeschreibung des Verlags

The world is charging towards the new network technologies of broadband and 3G, and new application technologies face the challenge of where they can be used. This book takes a pragmatic look at two particular application technologies - location and personalisation - and presents an understanding of the technical and business impact of these technologies. With a combination of overview papers, detailed technical case studies and a deep understanding of actual implementatio of these services within a telecommunications environment, this book will help those wishing to deliver improved services based on these capabilities. Other key topics covered include CRM and content management.

• Reihe: Telecommunications
• Themen: Technologie, Ingenieurswissenschaft, Landwirtschaft, Industrieprozesse Elektronik, Nachrichtentechnik Nachrichtententechnik, Telekommunikation Funktechnik
• ISBN: 9780863413384
• Sprache: Englisch
• Erscheinungsdatum: 01.11.2003
• Größe: 240 x 161 mm
• Verlag: Institution of Engineering & Technology
• Herausgegeben von: Daniel Ralph, Stephen Searby