When Lean Enterprises Collide

Competing Through Confrontation

von Robin Cooper

379 Seiten, Hardcover

Kurzbeschreibung des Verlags

When Lean Enterprises Collide presents a new theory of competition for manufacturers racing to create the most innovative product at the lowest prices. The author shows that the key to success in this environment is the integrative management of cost, quality, and functionality. Robin Cooper describes eight innovative and aggressive cost management techniques, including target costing and value engineering.