Research Methods for Tourism, Hospitality, Leisure and Events

Methodologies, Metrics and Reporting

von Natasha Stait, Emmet McLoughlin

328 Seiten, Hardcover

Kurzbeschreibung des Verlags

A comprehensive textbook for mastering research design and analysis in tourism, hospitality, leisure and events. Research Methods for Tourism, Hospitality, Leisure and Events is ideal for upper-level undergraduate and postgraduate students researching and writing their dissertations and final-year projects. Bridging foundational research theory with sector-specific application for hospitality, tourism and events settings, this textbook explores qualitative, quantitative and mixed-methods approaches, emphasizing their relevance to real-world contexts. Students will learn how to design robust studies, collect and interpret data effectively and write persuasive, evidence-based reports or dissertations. This textbook includes: - Chapter summaries and learning outcomes to consolidate understanding- Reflective questions for self-assessment- Global real-world examples that demonstrate applied research in context- Glossary of key terms - Structured guidance on writing dissertations and final reports Whether preparing for a dissertation, an independent project or a future career in tourism and hospitality, Research Methods for Tourism, Hospitality, Leisure and Events equips students with the methodological tools and analytical skills to produce credible, high-impact research.

• Themen: Wirtschaftswissenschaft, Finanzen, Betriebswirtschaft und Management Industrien und Branchenstudien Dienstleistungsgewerbe, Gastgewerbe Gastgewerbe, Sport-, Freizeit- und Tourismusindustrie
• ISBN: 9781398622722
• Sprache: Englisch
• Erscheinungsdatum: 03.02.2026
• Größe: 250 x 175 mm
• Verlag: Kogan Page