Para-Interactivity and the Appeal of Television in the Digital Age

von Oranit Klein-Shagrir

130 Seiten, Hardcover

Kurzbeschreibung des Verlags

This book explores television's efforts to remain culturally relevant, socially significant, and commercially viable in a changing media environment. It traces its adaptation to the digital era and television's attempts to appeal to its audience by using televisual strategies to simulate interactivity and viewer participation.

• Themen: Lexika Interdisziplinäre Studien Kommunikationswissenschaft
• ISBN: 9781498540803
• Sprache: Englisch
• Erscheinungsdatum: 15.08.2017
• Größe: 235 x 157 mm
• Verlag: Lexington Books