Place to Space

Migrating to Ebusiness Models

von Michael Vitale, Peter Weill

372 Seiten, Hardcover

Kurzbeschreibung des Verlags

Place to Space is the essential e-business playbook that will give leaders the insight and confidence they need to operate successfully in both place and space. The book explains how traditional companies can adapt their bricks-and-mortar legacies to complement and bolster their online ventures. Based on extensive research into dozens of e-business initiatives, this book provides the first systematic, practical analysis of eight viable e-business models; an adaptable hybrid model for competing against online pure plays; and revolutionary schematic tools for analyzing current business models and evaluating promising new web initiatives. Through illuminating case studies of Lonely Planet, General Electric, CDNow, Reuters, and others, the authors show how each model works in practice--from how it makes money to the core competencies and critical factors required to implement it.

• ISBN: 9781578512454
• Sprache: Englisch
• Erscheinungsdatum: 01.06.2001
• Größe: 239 x 164 mm
• Verlag: Harvard Business Review Press