Business and Management of Ocean Cruises

296 Seiten, Hardcover

Kurzbeschreibung des Verlags

After decades of solid growth, the worldwide ocean cruise sector has become a noticeable economic factor and a significant employer. In the way it combines social, technological and natural systems to form its products, cruise tourism is an increasingly attractive area of study; particularly with regards to the managerial challenges posed by the interaction of these systems. This book brings together industry know-how, managerial experience and academic rigour to cover some of the most important and interesting managerial challenges associated with ocean cruises.

• ISBN: 9781845938451
• Sprache: Englisch
• Erscheinungsdatum: 29.11.2011
• Größe: 251 x 177 mm
• Verlag: Cab International
• Herausgegeben von: Alexis Papathanassis, Ben Wolber, Michael P Vogel