Eurasian Business Perspectives

Proceedings of the 26th and 27th Eurasia Business and Economics Society Conferences

383 Seiten, Taschenbuch

Kurzbeschreibung des Verlags

This book presents selected theoretical and empirical papers from the 26th and 27th Eurasia Business and Economics Society (EBES) Conferences, held in Prague, Czech Republic, and Bali, Indonesia. Covering diverse areas of business and management in various geographic regions, it addresses a range of current topics, such as human resources, management, SMEs and marketing. It also includes related studies that analyze management and marketing aspects, e.g. workplace learning, gamification in business, resilience and entrepreneurship, the use of IT tools in small businesses, and dynamic marketing capabilities in an intercultural environment.

• Reihe: Eurasian Studies in Business and Economics
• Themen: Wirtschaftswissenschaft, Finanzen, Betriebswirtschaft und Management Betriebswirtschaft und Management Unternehmertum / Start-ups
• ISBN: 9783030522964
• Sprache: Englisch
• Erscheinungsdatum: 01.09.2021
• Größe: 23.5 x 15.5 cm
• Verlag: Springer International Publishing
• Herausgegeben von: Mehmet Huseyin Bilgin, Hakan Danis, Ender Demir