Management Strategies to Survive in a Competitive Environment

How to Improve Company Performance

412 Seiten, Taschenbuch

Kurzbeschreibung des Verlags

Competition is present for almost every sector nowadays. Therefore, it is vital for companies to develop a set of strategies in order to survive in the competitive environment of a globalized world. This book discusses how and why not every strategy is appropriate for every sector. The volume offers a qualified and comprehensive analysis to determine effective competitive strategies taking into account the many different factors that affect company performance.

• Reihe: Contributions to Management Science
• ISBN: 9783030722906
• Sprache: Englisch
• Erscheinungsdatum: 29.04.2022
• Genre: Wirtschaft/Management
• Verlag: Springer International Publishing
• Herausgegeben von: Hasan Dincer, Serhat Yüksel