Managing Networks in the Digital Economy

Alliances, Cooperatives, Franchise Chains, Platforms and Digitalization

362 Seiten, Taschenbuch

Kurzbeschreibung des Verlags

This book presents recent developments in the theory and management of networks (such as alliances, cooperatives, franchise chains) and platforms. In addition, it explores the impact of digitalization on networks and presents empirical studies on digital platform businesses.

The book will be of major interest to scholars and students of economics of organization, business and management, governance of networks and digital platforms, and practicing managers.

• Reihe: Contributions to Management Science
• Themen: Wirtschaftswissenschaft, Finanzen, Betriebswirtschaft und Management Betriebswirtschaft und Management Marketing und Vertrieb
• ISBN: 9783031812354
• Sprache: Englisch
• Erscheinungsdatum: 31.03.2026
• Größe: 23.5 x 15.5 cm
• Verlag: Springer International Publishing
• Herausgegeben von: Josef Windsperger, Gérard Cliquet, Oksana Galak, George W. J. Hendrikse