Web Usage Analysis and User Profiling

International WEBKDD'99 Workshop San Diego, CA, USA, August 15, 1999 Revised Papers

182 Seiten, Taschenbuch

Kurzbeschreibung des Verlags

After the advent of data mining and its successful application on conventional data, Web-related information has been an appropriate and increasingly popular target of knowledge discovery. Depending on whether the data used in the knowledge discovery process concerns the Web itself in terms of content or the usage of the content, one distinguishes between Web content mining and Web usage mining.

This book is the first one entirely devoted to Web usage mining. It originates from the WEBKDD'99 Workshop held during the 1999 KDD Conference. The ten revised full papers presented together with an introductory survey by the volume editors documents the state of the art in this exciting new area. The book presents topical sections on Modeling the User, Discovering Rules and Patterns of Navigation, and Measuring interestingness in Web Usage Mining.

• Reihe: Lecture Notes in Artificial Intelligence
• ISBN: 9783540678182
• Sprache: Englisch
• Erscheinungsdatum: 26.07.2000
• Genre: Informatik, EDV/Informatik
• Verlag: Springer Berlin
• Herausgegeben von: Brij Masand, Myra Spiliopoulou