Tweets from the Campaign Trail

Researching Candidates’ Use of Twitter During the European Parliamentary Elections

274 Seiten, Hardcover

Kurzbeschreibung des Verlags

Hailed by many as a game-changer in political communication, Twitter has made its way into election campaigns all around the world. The European Parliamentary elections, taking place simultaneously in 28 countries, give us a unique comparative vision of the way the tool is used by candidates in different national contexts. This volume is the fruit of a research project bringing together scholars from 6 countries, specialised in communication science, media studies, linguistics and computer science. It seeks to characterise the way Twitter was used during the 2014 European election campaign, providing insights into communication styles and strategies observed in different languages and outlining methodological solutions for collecting and analysing political tweets in an electoral context.

• Reihe: Bonner Beiträge zur Medienwissenschaft
• Themen: Gesellschaft und Sozialwissenschaften Gesellschaft und Kultur, allgemein Kultur- und Medienwissenschaften Medienwissenschaften
• ISBN: 9783631670095
• Sprache: Englisch
• Erscheinungsdatum: 07.12.2016
• Größe: 21 x 14.8 cm
• Verlag: Peter Lang GmbH, Internationaler Verlag der Wissenschaften
• Band herausgegeben von: Alex Frame, Arnaud Mercier, Gilles Brachotte, Caja Thimm