Profit Is a Feeling. Cash Is a Fact.

The Founder's Guide to ROI, Cash Flow, CAC/LTV, and the Math That Actually Keeps You in Business

von Vance Reed

104 Seiten, Taschenbuch

Kurzbeschreibung des Verlags

Most businesses don't fail from a lack of passion. They fail because nobody taught the founder to read five numbers.You validated the idea. You built something customers actually want. You're working harder than you ever have in your life.So why does checking your bank account still feel like holding your breath?Profit Is a Feeling. Cash Is a Fact. strips away the motivational fluff and gives you the five calculations that actually determine whether a business survives: - ROI - stop funding activity that only feels like strategy- Cash Flow - why a "profitable" month can still mean an empty bank account- CAC & LTV - know which customers are making you money, and which are quietly costing you- Break-Even Point - the exact number you need to hit, instead of guessing by how the month feels- The Cost of Your Own Time - stop building a job that pays less than minimum wage while calling it a businessNo jargon. No finance degree required. Just five formulas, five worksheets, and a 90-day action plan to put them to work - starting this quarter, not "someday."Inside, you'll find: - A step-by-step break-even calculator you can run for your exact business- A 13-week cash flow buffer system built for irregular income- The CAC: LTV ratio cheat sheet that tells you which customers to keep chasing- A one-page financial dashboard you can update in minutes each week- A complete 90-day plan to turn every calculation into actionIf you've ever felt busy, dedicated, and quietly terrified about the numbers at the same time - this book was written for you.Stop guessing. Start calculating.

• Reihe: Independently published
• ISBN: 9798174793545
• Sprache: Englisch
• Erscheinungsdatum: 16.09.2026
• Größe: 229 x 152 mm
• Verlag: Independently published